We are still in a crisis, but why did the support to frontline workers end?

In a post COVID-19 world, many things have changed. The reshuffle and new normal caused a lot of new problems and a lot of uncertainties. Many people are out of jobs and the market does not look good. There are many who face financial hardships and obviously some winners and some losers in the community.Continue reading “We are still in a crisis, but why did the support to frontline workers end?”

Problem with Webinars

Yes, more companies are getting on Webinars for product onboarding, training, and sharing of knowledge or ideas. There is no doubt about the benefits of hosting a webinar, and the current situation has accelerated this trend. I stayed home for two months and attended several webinars a week. Initially, I just wanted to try itContinue reading “Problem with Webinars”

Forward Thinking, Inclusive and Sustainable Growth after COVID-19

There is no doubt that COVID-19 has changed our business landscape. Many companies that fail to evolve will not exist after the crisis. Instead of worrying and cowering in a shell, awaiting a slow death, examine the new business landscape and its opportunities. You can listen to many experts on how they managed to growContinue reading “Forward Thinking, Inclusive and Sustainable Growth after COVID-19”

Innovate or Die during COVID-19

The COVID-19 crisis is changing the way we work, live, and engage. There are a lot of restrictions now as more people get infected. As companies adjust, there are many that will be badly impacted and some will cease to exist. Many businesses that were built years ago, but do not adjust or change toContinue reading “Innovate or Die during COVID-19”

CSR and Giving During a Crisis

It is heartening to see many Singaporeans outraged when they see the plight of the foreign workers in Singapore. Poor unsanitary living conditions and tightly packed dormitories has created a health crisis in Singapore with more than 10,000 foreign workers infected with COVID-19. Poor living conditions of these foreign workers are not new. In theContinue reading “CSR and Giving During a Crisis”

Managing Pivots during COVID-19

The current situation we are facing is changing everyday. As many companies have given up on the situation and are waiting for handouts, some companies are forcing themselves and are changing. What if you know that the current situation is going to last 6 months? Are you going to act now or are you stillContinue reading “Managing Pivots during COVID-19”

Think of your brand purpose during COVID-19

Many companies are still focused on sales and want to implement processes to continue business as normal. Some companies that can continue to run during this period are still focused on profits. Instead of creating public anger by communications or actions that seemed to be taking advantage of the situation and later, do some CSRContinue reading “Think of your brand purpose during COVID-19”

Running Business during COVID-19

It is official, the virus has gone global and businesses are badly affected as supply chains and labor are impacted. The new epicenters are outside China, and what seemed to be an isolated problem is now a global problem as the world is much more connected than before. The COVID-19 crisis has been evolved overContinue reading “Running Business during COVID-19”

COVID-19 – Time for business transformation

During COVID-19, we have seen air pollution get reduced, water ways clean up and fishes returning to many areas like Venice. Suddenly, we see big companies like financial institutions, property developers who were making record profits from their activity will quickly see the impact of business, unable to sustain from the high rents and financeContinue reading “COVID-19 – Time for business transformation”

Better Brand Experience During COVID-19 for Retail

After working with a few clients and experiencing the panic buys first hand, here are some tips that we want to share that we feel that other countries that may be experiencing this can learn. It is important to take note that there is going to be Panic Buys during the COVID-19 Crisis globally. ShopsContinue reading “Better Brand Experience During COVID-19 for Retail”

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